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In An Era Of COVID-19 Disruption, Brands Must Rethink Marketing As Empathetic Customer Experiences

CX Needs a Human-Centered Mindset and Heartset Nick Fewings @jannerboy62, Unsplash New research shows that brands that embrace innovation and agility with an aim on humanizing the customer’s experience, outperform their peers, especially in a global pandemic. COVID-19 has disrupted markets and lives at levels not seen by many. As cases around the world soared, […]
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Cannabis Solutions Providers Usher In New Era Of Mainstream Marketing

Chad Bronstein Photo Courtesy: Chad Bronstein For decades, mainstream and cannabis companies have largely operated within their distinct lanes. Federal and regional regulations created seemingly impenetrable boundaries for both sectors to work together to reach new audiences, but as the national legalization movement continues to accelerate and an increasing number of consumers embrace legal cannabis products, […]
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5 Digital Marketing Channels Your Business (Still) Isn’t Using To Acquire Customers

STEVE WASTERVAL In today’s marketing world, many freelancers and small businesses are constantly trying to find new customers, thinking that this will help them grow their profits. In reality, they are chasing the wrong pathway to growth. Instead of trying to scale how many customers you have, I am all about trying to scale how […]
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21+ Best Social Media Marketing Tools For Insane Engagement (2020)

Nothing could be more demanding and time-consuming than manually running a business. When you keep having to do everything manually, you will often spend lots of time without achieving very much. Social media marketing is no more a need but an essential element for your business.  The primary reason businesses of all kind succeed in social […]
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