10 Real Estate Tools Entrepreneurs Should Be Familiar With

The real estate market is a great place for entrepreneurs looking to be their own boss or counter the risks they take with their new businesses. I got involved in real estate at a very young age, and that experience taught me a lot about business and was the driving force in my ability to start my own successful company.

 Whether you’re looking to fully commit to the real estate industry or are an entrepreneur in another field looking to diversify, you should be aware of these 10 tools and what they can do for you:

Keeping in touch with potential clients helps them along the sales journey, which is important for every industry. Happy Grasshopper specializes in automated messaging in the real estate world, from emails and text messages to handwritten cards.

 The best thing about Happy Grasshopper is the professional writers hired to create content that you can use in your communications. As an entrepreneur looking to invest on the side, having this help can be a game changer.

When you’re looking to make an investment, you could end up in a bidding war with others, driving up the price and costing you the property. You can’t always avoid it, but DealMachine steps in to help you locate potential investment properties that no one else knows about.

 It accomplishes this by helping you drive leads off market. Not every property is listed for sale, but contacting owners and making offers could lead to great deals for both sides. DealMachine will help you receive informed prospects and convert them to investments.

As the real estate realm continues to evolve, so does consumer behavior. Knowing the best way to communicate with potential buyers and sellers is critical to your success. That’s why Lead Sherpa designed a text messaging platform specifically geared toward the real estate industry.

 Text messaging gets higher response rates than cold calls and direct mail and is a faster way to communicate. Hardly anyone will leave a text without reading it, so you’ll be comfortable knowing that almost everyone gets the messages you send.

InvestorPO forms a part of RealEstateInvestor.com, serving as one of its primary tools for helping investors with real estate. It offers a cloud-based customer relationship management solution; as an entrepreneur, you know just how important customer relationships are.

 Investors tend to have other things on their plate. Using software like this, they can effectively manage and guide leads, even when their attention is elsewhere.

A vital part of successful business in 2020 is a well-designed and functional website. A good website attracts interest, generates leads, and helps your business succeed, even outside of a brick-and-mortar establishment.

 Hoozip provides website design specifically for generating and converting leads on real estate properties. It helps investors with both buying and selling, making it faster and easier to find what you need. Keep track of your website’s data analytics, and you’ll be able to visualize the impact Hoozip has on your success.

Another easy place for generating leads is through Facebook. It’s one of the world’s largest social media sites for a reason. With people glued to their news feeds now more than ever, smart targeting can lead you to hopeful buyers and sellers with perfectly placed ads. This is where StreetText comes in.

 Social media allows you to expand your reach, which is helpful for those in the real estate industry looking for new clients. There’s little you can do, after all, without a client base. StreetText uses AI to target the right people with your ads so you can establish relationships and strike deals.

Maybe* expands your social media reach among real estate entrepreneurs by taking your social media accounts and consolidating them in one control board. This will generate reports and statistics about your social media efforts to help you plan campaigns and reel in deals.

 With detailed analytics, you can see when and what terms are trending in order to push content that gets high levels of engagement. Keeping up with real estate trends allows you to capitalize on opportunities.

When dealing with real estate, it’s important to effectively manage capital reserves. To beat the curve in this industry, SmartProperty developed a cloud-based service to help you track and manage your capital revenue expenditures for effective budgeting and forecasting.

 Staying on top of all this can be a handful, especially if you’re an entrepreneur looking to do real estate on the side. SmartProperty will help you save time and money and avoid surprises that can leave you flat on your back.

Take the future into your hands with Hauzd. It provides interactive 3D images of real estate properties for an in-depth look, no matter where you are. This unique approach at real estate marketing captures attention and leads to increased engagement and progression with clients.

 This is particularly valuable, given the hesitancy people may have due to the coronavirus. In-person showings and meetings are on the decline due to health and safety measures. Learning to navigate this difficult time while closing deals is essential to keeping the economy, and your personal finances, afloat.

Meet RAP Success Systems’ AI bot, REN. This wonderful piece of software works around the clock to make your real estate ventures succeed. It’ll track and score leads, letting you know which ones are ready to be taken on.

 Artificial intelligence is heading the charge of innovative industries. It works hard without needing a break, allowing you to get needed rest while continuing to manage your business. RAP Success Systems harnesses the power of artificial intelligence to make managing the real estate industry a breeze.

Real estate is a fickle beast, even in the most lucrative of times. During a global pandemic, it pays to have as many efficient tools at your disposal as possible. Not only will they make your real estate ventures a success, but they’ll also make your work manageable — something every entrepreneur can appreciate.